Posted: February 24, 2014 | Filed Under: Tech Tips
In our previous article on SEO for small to medium businesses, we raised the topic of finding the best search terms for your company. The single most important factor in findability may be having your primary search term in your web address, as we've discussed; however, you can also make sure your site has a good ratio of the terms your clients are looking for.
How do I figure what the...
Posted: January 8, 2014 | Filed Under: Tech Tips
T324 owner David Daniels recently gave a talk on SEO at the Berkeley Chamber of Commerce.
One of the big issues raised by small to medium business owners was the question of search engine optimization versus advertising: where do I spend my money?
In the old world, you would take out ads, and your spend on ads would scale to the amount of budget you had. Today, you take your ad budget and pay...